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The Rise Of Sticky Banners | Pros & Cons

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A banner is a form of digital advertisement. That usually stays floating on the respective websites you are surfing on. These banners bind to the website. The consumer has paid for their ads to be. Sticky banners are the best way to advertise and promote your brand image.

Benefits You Get With Sticky Banners:

With the rise in digital media. Every business is trying to get there front at online marketing.
  • Sticky banners have been proved to raise the brand image.
  • The more ads you click the more businesses get.
  • They are a great source for ad revenue.
  • A Creatively made banner can give your website ad revenue.
  • YouTubers get ad revenues with banners.
  • Easily customizable.

Disadvantages:

Even if Sticky Banners are a good way of advertising and promoting. There are still many problems it can cause.
  • The ads can block the content of your add.
  • Many websites don’t allow your banners.
  • With that, it can be an obstacle in revenue.
  • If you don’t have information about adding banners. Don’t do it.
  • It might ruin your website.

Are These Banners Customizable?

Many people think that if you are not high tech and established consumer. You can not get your ads customized and running without paying a sum of money to social sites and printing media. But you are wrong. You can customize your sticky banners. Even run them on your website without paying a lot.
  • There are a lot of websites like WordPress that has an option of Banner Plugin.
  • That lets you customize your banner and even add other companies' banners. For a promotional purpose.
  • That way you can also use the sticky banner for your business advertising and promotion.
  • It can be used creatively for any even you are sponsoring.
  • They are a great way to show your support for some organization and cause. If you own a website.
  • These banners can be used to advertise your promotional deals.

Rules To Follow:

If you want to advertise your brand image with Sticky Banners. There are some rules you have to know before customizing your banners. If nog they would end up ruining your brand image.
  • There are two ways in which your banner will look according to the device you costumers are using.
  • You should choose to customize banners for two types of views. One for the mobile view and the other for a computer viewing.
  • For desktop users, you need to follow some size charting. If you don’t want them to destroy your website view.
  • For desktop, you need to consider three sizes for sticky banners if you want them to look at horizontal stationary banners, 300x250, 160x600, 300x600.
  • But if you want your ad to float on the website. You can get it any size. It just has to be more than 90x. That’s the minimal range.
  • Just like website sizes. Mobile banners need to be customized too. The main rule for that is to have it not more than 100x. As it would not fit your screen.
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